Any good Instagram strategy takes the copy written for Instagram captions seriously – it puts time and effort to cram as much value and persuasiveness in those 2200 characters as it possibly can. Good Instagram captions have the ability to add even more context to the post – which could make a big difference increasing engagement, bio visits, or click-throughs.Ĭopywriting is an art, and it plays such a huge role in the social media space. Why it’s important to write effective Instagram captionsįar too often, some businesses still place more emphasis on Instagram photos, rather than captions. Read more for easy-to-follow tips that will help you get Instagram caption ideas in no time. Though often underrated, Instagram captions can be a powerful tool that can make or break your post. If you think that jaw-dropping photos are the only thing that helps you get social media engagement - you're wrong.
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